Produced at Facebook
Role : Art direction + Visual branding/design + Consultation
UX-Designer : Simon Peng
Photographer : Alison Christiana
Project Summary : Defined Art/Creative direction for a consumer/visual sub-brand. Collection of digital/web marketing campaigns focusing on generating advertiser leads. Intertwined Visual/Art Direction into UI/UX + in Product surfaces.
• Worked closely w/XFN partners to identify UI/UX-specific design needs
• Collaborated closely from a Visual/Creative point-of-view with Engineers + UX Designers on updating dated UX/web interfaces into a modern, mobile-first experience for external clients.
• Integrated Visual Creative (Photography + Illustrations) within our UI/UX updates.