Focus: User-interface design, Visual design
Tools: Adobe Creative Cloud (Photoshop, Illustrator, InDesign), Sketch
Designed a social content hub showcasing a collaboration between Intel & the NBA, high-lighting Intel's innovative ways of impacting sports, entertainment & culture.
Elevated existing brand guidelines & refined it to cater to a more social-media savy, mobile-first audience.
Ensured design was streamlined enough to scale-up for new content + collaboration with other sports organizations & topics.
Creative Director: Jeff Tiecher